Archive for the 'Brand Development' Category

Is The Internet Killing Print? No.

By Peter Preston for The Observer

There is no clear correlation between a rise in internet traffic and a fall in newspaper circulation. Some papers are growing in both formats, others are succeeding in neither, according to new research Read More

What students can teach us about iPhones

By Tanya Lurhmann for Salon.com

Some subjects said that losing their iPhone would be worse than losing a baby. Some compared it to a death in the family. No doubt they were perhaps exaggerating. They were also making a point. Read More



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